Rethinking Money: How New Currencies Turn Scarcity into Prosperity

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Berrett-Koehler Publishers, 2013 M02 4 - 283 páginas
This study reveals how our monetary system reinforces scarcity, and how communities are already using new paradigms to foster sustainable prosperity.

In the United States and across Europe, our economies are stuck in an agonizing cycle of repeated financial meltdowns. Yet solutions already exist, not only our recurring fiscal crises but our ongoing social and ecological debacles as well. These changes came about not through increased conventional taxation, enlightened self-interest, or government programs, but by people simply rethinking the concept of money.

In Rethinking Money, Bernard Lietaer and Jacqui Dunne explore the origins of our current monetary system—built on bank debt and scarcity—revealing how its limitations give rise to so many serious problems. The authors then present stories of ordinary people and communities using new money, working in cooperation with national currencies, to strengthen local economies, create work, beautify cities, provide education, and more. These real-world examples are just the tip of the iceberg—over four thousand cooperative currencies are already in existence.

The book provides remedies for challenges faced by governments, businesses, nonprofits, local communities, and even banks. It demystifies a complex and critically important topic and offers meaningful solutions that will do far more than restore prosperity—it will provide the framework for an era of sustainable abundance.
 

Contenido

From Scarcity to Prosperity within a Generation
PART ONE SCARCITY
The Competitive Society
What It Really
Interests Hidden Consequences
PART TWO PROSPERITY
A New Perspective on Money
The Future Has Arrived But Isnt Distributed Evenly Yet 6 Strategies for Banking
Strategies for Governments
Strategies for NGOs
PART THREE RETHINKING MONEY
Lessons Learned
An Ancient Future?
The Cooperative Society
From Scarcity to Sustainable Abundance
Notes

Strategies for Business and Entrepreneurs

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Acerca del autor (2013)

Bernard Lietaer has been a leader in the field of money for more than thirty years as a central banker, a fund manager, a university professor, and a consultant. In 1992, BusinessWeek named him “the world’s top currency trader.” A codesigner of the European Currency Unit—the precursor to the euro—he is currently a research fellow at the Center for Sustainable Resource Development at the University of California, Berkeley.



Jacqui Dunne is an award-winning journalist and founder of Danu Resources, an emerging leader in helping entrepreneurs develop technologies and initiatives that restore the earth. The company is an interface between donors and projects. Danu’s unique value is its ability to work from a future reference point that draws out the greatness and builds upon the strengths of all parties, creating a flourishing paradigm shift for a quadruple bottom line: people, planet, profits, and power within.

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