Toys and American Culture: An Encyclopedia
Greenwood, 2010 - 418 páginas
Tracing developments in toy making and marketing across the evolving landscape of the 20th century, this encyclopedia is a comprehensive reference guide to America's most popular playthings and the culture to which they belong.
Alphabetically arranged entries trace developments in toy making and toy marketing across the evolving landscape of 20th-century America. In addition to discussing the history of America's most influential toys, the book contains specific entries on the individuals, organizations, companies, and publications that gave shape to America's culture of play from 1900 to 2000. Toys from the two decades that frame the 20th century are also included, as bridges to the fascinating past--and the inspiring future--of American toys.
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This is a fantastic and factual book. I picked it up and couldn't put it down. It brought back memories of my childhood with the stories of how our most popular and lasting toys were developed and marketed. I absolutely loved reading about the history of toys and how they related to the major events in history. I loaned my book to several of my friends and had a hard time getting it back because their kids wanted to read it also! A definite 5 star rating.
This is a great book, well wriitten highly entertaining and interesting. It provides a different aspect on toys and the culture of the time. Factually correct and well researched. it is an important contribution to the history of the invention and marketing of American toys.